December 18, 2018

The Following Global Release Does Not Contain U.S. Specific Market Information. Entering a New Era of Electric Mobility: The Efficient Drivetrain for the Purely Electric BMW iX3.

Trailblazer for fifth generation of BMW eDrive technology – Innovations for electric motor and highvoltage battery – Additional range thanks to higher efficiency instead of larger […]
December 18, 2018

BMW i Ventures Announces Strategic Investment in Graphcore.

Mountain View, CA – December 18, 2018… BMW i Ventures has announced a strategic investment in Graphcore, a company developing a new kind of computer processor and […]
December 17, 2018

Zanardi’s Road to Daytona: Alessandro Zanardi Completes First Test with BMW Team RLL at the Daytona International Speedway.

Daytona- December 17, 2018… Preparations for Alessandro Zanardi’s (ITA) guest appearance at the 24-hour race at Daytona (USA) have entered the critical phase. On Saturday, the BMW […]
December 13, 2018

BMW of North America Names Anchor as Social Media Agency of Record in the U.S. effective January 1, 2019.

Woodcliff Lake, NJ – December 13, 2018… BMW of North America today named New York-based Anchor Worldwide as its agency of record for social media in the […]